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30 crazy facts about Instagram
Instagram is one of the most used social networking sites.
It's easy to get caught up in thoughtless scrolling when you're on Instagram, especially if you follow multiple accounts posting photos and videos of adorable animals.
But take a moment to stop flipping through pictures of that cute dog and check out these 30 crazy facts about Instagram - some stats may surprise you!
Instagram launched on October 6, 2010.
Initially, Instagram was called Codename, but the name changed to Instagram prior to launch.
Instagram's name comes from a combination of "instant camera" and "telegram".
The first photo was ever posted by the co-founder, @kevin on July 16, 2010. The photo shows a dog.
One study found that 8% of all Instagram accounts were fake.
Instagram's most popular food is pizza, ahead of sushi and steak.
It is estimated that posts with at least one hashtag have a 12.6% increase in engagement.
Instagram was acquired by Facebook in 2012 for $ 1 billion.
As of 2018, Selena Gomez is the most followed on Instagram with 138 million followers.
There are at least 1 million advertisers on Instagram.
The top five countries that use Instagram are, in order of popularity, the United States, Russia, Turkey, Brazil, and the UK.
The most used emoticon on Instagram is the heart emoji.
The three most used filters are Gingham, Clarendon and Juno.
Every month, there are more than 16 million searches on Google for "Instagram".
The five most followed brands on Instagram, in order of popularity, are National Geographic, Nike, Victoria's Secret, 9GAG and Nike Football.
More than half of the top brands on Instagram use the same filter for every post.
As of 2018, more than 45 billion photos have been shared on the platform.
It's no surprise that the selfie is one of the top uploaded images on Instagram.
Instagram is the second most interactive network, behind only Facebook, in the lead.
The most used hashtags are #love, #instagood, #me, #cute, and #follow.
96% of the top fashion brands in the US use Instagram.
32% of all Internet users in the US are using Instagram, however more than 75% of all Instagram users are outside the US.
On a typical day, 80 million photos are shared on Instagram and 3.5 billion likes.
Every day, one hundred million accounts upload a Story on a daily basis.
The majority of Instagram users are between the ages of 18 and 29.
In 2017, Instagram was the most used network for cyberbullying.
The most liked photo on Instagram is Kylie Jenner's post about her newborn daughter - this picture has more than 17.9 million likes.
80% of all Instagram accounts are individuals - the average user has 648 followers and is following 359 accounts.
New York City was the city with the most Instagrams in 2017. However, the location with the most Instagram is Disneyland in Anaheim, California.
When Instagram launched video functionality in 2013, 5 million videos were uploaded in the first 24 hours.
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